The support you need, minus the overwhelm
Your lead magnet is half-finished, your emails are stuck in draft, and your client process is basically duct tape and good intentions. I help you cross those things off for good so you can stop stressing and start moving forward.
Here’s how I can help you stop spinning your wheels:
Lead Magnet Help
You’ve got a great freebie idea, but it’s been living in Canva purgatory for six months. I’ll take it from “half-designed” to “live and collecting emails” so you can finally start growing your audience instead of just thinking about it.
Email Marketing Support
Your list is sitting there, waiting. You’ve probably even drafted a welcome sequence that never actually went out. I’ll set things up, organize subscribers, and make sure emails are going where they should. No more tech headaches, just a smooth system that runs while you sleep.
Client Workflow Setup
Tired of sending contracts, invoices, and client emails one at a time? I’ll help you set up a process that runs smoothly from inquiry to final payment. You look organized, your clients feel taken care of, and you get your time back.
CLIENT KIND WORDS
“As an ambitious, neurodivergent business owner, having a trusted assistant like Karin has been essential to my success, my ability to sustain my work, and the quality of services I offer my clients. From ensuring my weekly newsletter is polished and sent, to managing complex automations and tech, to creating beautiful branded PDFs and lead magnets. Karin’s patience, reliability, and systems-focused mindset allow me to focus on what I do best, knowing she’s taking care of the details and efficiency behind the scenes.”
— Arianna Smith, Licensed Therapist, Conversion Copywriter & Email Marketing Strategist
Let’s Simplify and Streamline
No more half-finished projects, no endless “somedays,” and no systems you secretly dread using.
I look at the big picture of your business, catch the little details you might miss, and put systems in place that actually make sense for how you work. We’ll focus on the projects, tasks, and systems you never seem to have time for. My job is to make those struggle points easier so you can spend more time on the work you actually enjoy.
Connect
We’ll start with a call to uncover your goals, talk through what’s slowing you down, and identify where I can support.
Plan
I’ll create a clear plan that outlines the steps, timelines, and priorities so you know exactly what to expect as we get started.
Deliver
This is where I take over. I’ll handle the tasks, set up systems, and wrap up projects that have been hanging around.
Flow
With the sticking points sorted, you’ll feel organized and supported, and we can set up ongoing help if you need it.
“Karin was such a pleasure to work with. She helped me update my "About Me" section on my website and did a wonderful job. Her attention to detail was great and she captured my vision perfectly. I loved that she was so organized and had a great turn around time. I highly recommend!
— Sara Erwin, Sara Erwin Photography
Kind Words from Clients
“Karin went above and beyond expectations. Thanks to her efficiency and trustworthiness, I got this project done much earlier than I anticipated. She also impressed me with her design skills, creativity, initiative, and how detail-oriented she was. If you’re seeking a VA, I wouldn’t hesitate to hire Karin.”
— Stacy Juba, Shortcuts for Writers“Karin worked on a project for me. I didn't give many parameters, just asked her to do her best. Her attention to detail and thoroughness truly impressed me. Not only was everything transferred but it was reorganized, she created a document showing where and files now lived, complete with a Loom video. Great job!”
— Jenn Bays,
Success Beyond the Lens
Meet Kärin
I’m a virtual assistant who helps small business owners get unstuck and organized. After twelve years of working as a department assistant in a local hospital, I swapped fluorescent lights for freelancing when I had my twins. What started as Pinterest management turned into full-service VA work, and I discovered how much I love bringing order to chaos through tech and design.
When I’m not smoothing out workflows, you’ll find me with my hands in the dirt (because somehow I still believe gardening is “relaxing”), volunteering at my kids’ school, or switching between black coffee and matcha while attempting a Pinterest craft that promised to be easy… and wasn’t.
Ready to stop procrastinating on all the things?
Whether it’s a lead magnet that’s been “almost done” forever, emails that never seem to send, or a client process that’s basically held together with duct tape, I can help. Let’s finally cross those projects off your list.
FAQs
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Short answer: I help you get unstuck. Longer answer: I take the projects and processes that are slowing you down (like an unfinished lead magnet, a messy email system, or a client workflow held together by duct tape) and turn them into smooth, finished systems that actually work.
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Yes! If you’d like ongoing support, you can hire me as a retainer VA. That means you’ll have dedicated hours each month to delegate tasks, keep systems running, and knock new projects off your list. But here’s the key: to be ready for a retainer VA, you’ll need to be willing to carve out time to assess what tasks need doing, assign them clearly, and give me deadlines. I do my best work with clients who know what they want done and when. It makes everything run smoother and returns better results!
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I specialize in:
Lead magnets (from design to setup so they actually deliver and grow your list)
Email marketing (especially with ConvertKit)
Client workflows (especially with Dubsado)
Canva design support (when you’re stuck staring at fonts for way too long)
Retainer Virtual Assistant services (when you need ongoing support to keep things rolling seamlessly)
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Yes, because I don’t expect you to know the tech lingo. I’ll explain things in a way you can understand, tell you what’s happening step by step, and make sure you feel confident using the systems I set up. My job is to make things easier, not more complicated.
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Good question. You’re ready if you’re tired of spinning your wheels, you’ve got projects that are slowing your business down, and you’re open to delegating and letting someone else help you.
Still wondering? Check out my blog on how to tell if you’re ready or not.
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Initially I’ll be checking a few times a week, getting details, logins, etc. But once we’re rolling expect my to send updates and requests for feedback periodically so I can keep things moving and you informed.
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Simple. You book a call with me, we talk about where you’re stuck, I create a plan, and then I get to work. No overwhelm, no endless homework for you, just projects moving off your list.